Branding is the sum of your organization’s intangible attributes as reflected in your brand truth (essence or promise) and delivered consistently to your various target audiences over time. Contrary to much popular thought, it is not just a logo! Instead, effective branding is making your promises on purpose and with purpose. A well-designed brand identity is part of this, but needs to come after your organization has purposefully processed it’s brand and set it in stone. We do all of this. Contact us today!